When I first started building out some of my domain names, I tried to build sites in all different industries. I tried online education, insurance, stock market and other verticals with little initial success. Then, I switched over and decided to build out some websites about camping, airsoft, and running. Those sites all did so much better than the first few even though they are not considered super hot verticals with huge payouts. They had less competition and I knew more about the industries.
The difference was that I could tell what quality content was for those sites. I knew what my visitors were looking for and I was able to use advertisements that people did not see as spam. I had my friends help me write out content and review the sites to make sure I had not overlooked anything they would want to see on the sites.
I’m not saying you have to be an expert, but you should have good basic knowledge about the industry and pay attention to industry news. Updating content becomes easier and you enjoy keeping the site up to date. With all of google’s recent updates you can not just build a site with 5 pages, leave it and expect to earn great passive income. Building up revenue generating websites is hard work.
Now, I do build out sites in verticals I do not know much about, but I make sure to stay up to date on the latest industry news and events. I use google alerts, RSS feed and social media to generate new article ideas and stay informed. Some people know tons about a certain topic, but if you do not care about it; you will not enjoy building out the site. Those end up being the projects that are stuck on the To Do List for months. If you are looking to build out your first site do it in an area you know and care about. You will learn more from the process and hopefully have more success.
What was your first site you built out?
Mine was PeakSpanish.com A great typo domain of speakspanish.com …. what was I thinking? (I was only 13 years old)